Watch the recording of “Winning Federal Tech Sales in FY26: From Features to Mission Outcomes,” which brought together insights from industry-leading partners including Magnetude’s Natalie Nathanson, to help tech companies refine their narrative, engage with mission buyers, and navigate acquisition channels that accelerate impact.
What You’ll Learn
- The shift from product-centric messaging to mission-driven value propositions that resonate with decision-makers.
- How to frame ROI and cost saving arguments to increase deal traction and pricing confidence.
- Four universal Value Drivers: mission alignment, operational efficiency, time to impact, and procurement compatibility.
- Leveraging Carahsoft’s contracting expertise—across channels like GSA, SEWP, DoD BPAs, and more to deliver through streamlined pathways and scale reach.
- Tactics to align messaging with shared agency priorities like infrastructure modernization, cost-saving reforms, and human capital transformation as reflected in FY 2026 budget guidance.
- Practical approaches for securing early wins through pilots, SBIRs, CSO’s and entry points that build credibility and lead to programmatic expansion.