Category: target audience

Cybersecurity Marketing

Step-by-Step: How to Fix Gaps in Your Cybersecurity Marketing Strategy

Posted In: Lead Generation, Marketing Strategy, Messaging & Positioning, Sales, Tech Marketing

Growth-Driven Support for Cybersecurity Firms Anyone who is marketing and selling cybersecurity solutions and services is well aware of the challenges and opportunities at hand. With threats evolving at a frantic pace, companies of all sizes are deciding where and how to invest in products and services to safeguard their… Read More

Magnetude Blog Series: A First Time Founder’s Guide to Building a Marketing Plan (Step VI)

Posted In: All, Marketing Strategy

Welcome back to Magnetude Monday! Today we’re going to show you how to aggregate all of your previous work and use it to prioritize and plan your marketing programs. Step VI: Assess & Prioritize With a basic understanding of the arsenal of marketing tools at your disposal, you have likely… Read More