In the crowded, ever-changing and complex landscape of cybersecurity, how do you articulate your brand, your solutions, and your value proposition in a way that breaks through the noise and clutter in the market? Resonating with your target market requires the right research of your security audience, good creative, engaging content, and an evolving cybersecurity marketing strategy to keep pace with the technological advances and audience expectations.
Many companies realize that in-house staff doesn’t fully address their marketing needs. To stay ahead of the curve, you should consider a cybersecurity-focused marketing agency that understands your market and has proven experience navigating through the nuances of the security landscape.
This eBook will help you:
· Consider key trends in cybersecurity marketing that impact your firm’s growth
· Think through the appropriate areas of marketing to outsource for maximum impact
· Understand what to look for in a marketing partner
Fill out the form to download our free eBook, “Step-by-Step Guide to Finding the Right Cybersecurity Marketing Partner” that provides actionable points to consider in your decision-making process, including identification of existing marketing gaps that are detrimental to your brand awareness and lead generation.
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“Magnetude Consulting has been an excellent partner to Bradford Networks for several years. They help round out our marketing team, which is led by our Director of Marketing. They really understand the cybersecurity industry, and they provide the kind of strategic advice we need to stay ahead of our competition. The breadth of strategic and execution services we receive from Magnetude is impressive – from content development to SEO and digital advertising. They work effectively across multiple functions within our organization including myself, our CTO, Head of Sales and of course, our Director of Marketing. We look forward to continuing to work with them.”
CEO & President, Bradford Networks
“While at Carbon Black, my product marketing team needed turn-key resources to meet urgent demand for solution and thought-leadership content to support competitive first touch and nurture campaigns. The team at Magnetude was fantastic. They partnered with us within hours, rolled up there sleeves and delivered on target content within a week of our first scoping call. Their security knowledge is impressive and they execute better than any consulting group I’ve ever worked with.”
Director, Product, Solution & Community Marketing, Carbon Black